When designing a new product of any kind, you cannot overestimate the importance of knowing – and speaking to – your target users. Without them, you can be reduced to designing and producing something based on conjecture and hearsay, so you really shouldn’t be surprised when nobody wants to use it. Despite this, talking...
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Being in the software industry, I sometimes feel I get a glimpse of what it must be like to be a doctor. Whenever someone asks me what I do for a living it is almost always followed by a question like “oh great, I’ve got an idea for building an app, can you make...
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It doesn’t matter if you are a UX designer yourself or are hiring someone else to do it for you, whether you are designing an app from scratch or updating something that already exists, you will always come up against the same problem; people hate change. So how do you make sure that you...
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Communicating your vision and ideas for an app to a designer or development partner can be a hard task, and failure to get your message across can result in disappointment with the final result. It doesn’t matter if you need a mobile app, desktop app, web application or other software, you need to formalise...
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Engaging a software development partner can be a difficult process to navigate, and it can be very hard to know when you have found the right one. A lot like when you interview candidates for a role within your business though, there are some key things to look for. Things that will show you...
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